The Moodie Davitt Report is delighted to announce the appointment of Christina Attwood as Publishing Director of PretAirporter.com, the corporate’s new client journey purchasing platform.
Christina, primarily based in Hong Kong, will oversee the title’s business, gross sales and advertising and marketing growth, working intently with Editor Helen Pawson to drive internet online affiliate marketing and the involvement of bloggers and key opinion leaders across the globe.
She may be contacted at Christina@PretAirporter.com and can be attending subsequent week’s TFWA Asia Pacific present to speak to potential enterprise companions.
Christina’s appointment marks the transition from smooth launch into full launch for the brand new B2C media title, which can be saying an additional addition to the workforce this month. As reported, PretAirporter.com options the newest airport and journey purchasing information on style, equipment, magnificence and premium wines & spirits, with a specific give attention to journey retail-exclusive merchandise.
Increasingly it is going to additionally be reviewing and score the newest merchandise accessible to journey customers and exploring travel-related campaigns, particular presents, experiences and shops.
The Moodie Davitt Report Founder & Chairman Martin Moodie mentioned: “We’re delighted to welcome Christina to the workforce. She has a robust artistic promoting company background and over 15 years’ expertise of account administration within the luxurious items trade. Her profession has spanned each journey retail and home markets in each Europe and Asia and he or she has beneficial gross sales and advertising and marketing expertise in each the B2B and B2C spheres.”
PretAirporter is searching for additional client bloggers to hitch its rising workforce. As reported, magnificence blogger Jude Chao (writer of Fifty Shades of Snail) is now a part of the line-up. Jude relies in California, USA and has nearly 21,000 followers on Instagram. Look out for her common articles within the coming weeks plus extra from Singapore-based magnificence blogger Cheryl Chio. If you want to contribute to PretAirporter.com please contact Helen@PretAirporter.com
Retailers and types, please ship all related product and marketing campaign data, to Helen@PretAirporter.com.
As reported, from May, PretAirporter will host the month-to-month PretAirporter Travel Shopping Blog Awards, a recognition of the significance that bloggers and key opinion leaders play in elevating the profile of journey purchasing.
Each month the perfect posts throughout magnificence, perfume, style, luxurious, watches and jewelry, fantastic wines & spirits, and normal journey purchasing can be assessed, with the perfect every successful a US$300 money prize, a ticket in Dubai Duty Free’s Finest Surprise luxurious automobile draw and a particular PretAirporter award brand.
To be thought of for the month-to-month awards, all on-line posts should embody a reference to PretAirporter.com and be devoted to the journey purchasing channel and its merchandise.
The initiative will culminate in December with the PretAirporter Blogger and Key Opinion Leader of the Year Awards, that includes some excellent money and product prizes and winners’ trophies. The final winner can even earn a paid stint as Editor-in-Residence at PretAirporter.
The award classes embody:
· Blogger of the Year – Beauty
· Blogger of the Year – Fragrance
· Blogger of the Year – Fashion
· Blogger of the Year – Luxury
· Blogger of the Year – Wines & Spirits
· Blogger of the Year – Travel purchasing
· Vlogger of the Year
· Instagrammer of the Year
· PretAirporter Global Blogger of the Year
In associated information, we’re delighted to announce the PretAirporter Travel Shopping Exclusive Awards, recognising the perfect channel-specific merchandise, new launches and client campaigns of the 12 months. Full particulars of the awards, to be judged in Q3, can be unveiled later this month. They embody:
· Travel Shopping Exclusive of the Year – Beauty
· Travel Shopping Exclusive of the Year – Fragrance
· Travel Shopping Exclusive of the Year – Fashion
· Travel Shopping Exclusive of the Year – Luxury
· Travel Shopping Exclusive of the Year – Wines & Spirits
· Travel Shopping Exclusive of the Year – Confectionery
· PretAirporter Global Travel Shopping Exclusive of the Year